Customer Relationship Management

TYPE:        Short Course
MODE:      Online
PRICE:      R500.00 (ZAR)

This course introduces the principles of Customer Relationship Management (CRM) and how organisations build, manage, and maintain strong customer relationships. Learners will explore CRM strategies, processes, platforms, and tools that improve customer satisfaction, loyalty, and business performance, with a focus on the South African business environment. No prior experience is required.